Hibab, whose monthly food expenses exceed 10 million won, says "Chicken and pizza are meals"

"Eating is my job, so food expenses include content production costs"

Mukbang creator Heebab, who has 1.71 million subscribers, revealed that she spends more than 10 million won on food per month. Appearing as a guest on the YouTube channel 'Alttalttalhan Chamgyeon' on the 14th, Heebab shared her life as a mukbang creator with Ahn Jae Hyun, Heo Kyung Hwan, and Muzie.

At the filming site, a banner was hung with the phrase 'Heebab's Great Challenge, soon to surpass 1 billion cumulative views.' Ahn Jae Hyun joked that if each view were calculated as 1 won, wouldn't that be 1 billion won? Heo Kyung Hwan, sitting next to him, livened up the atmosphere by saying the amount would be similar if calculated cumulatively, and Ahn Jae Hyun joked, pointing at Heo Kyung Hwan, who revealed he recently closed a business with an annual revenue of 70 billion won, saying, "There is 40 billion won right here."

When asked about food expenses, Heebab replied, "I haven't calculated it exactly," but added, "Since eating is my job, if you include content production costs, it seems to exceed 10 million won a month." Mentioning the costs spent purely on eating, such as delivery food and dining out, she added that she always tries to find cost-effective menus, excluding other expenses like clothing purchases.

On the KBS2 'Stars' Top Recipe at Fun-Staurant' broadcast in April, she drew attention by revealing that during her Jeon Seong-gi days, she earned as much as 100 million won per month from view revenue alone. At that time, Heebab visited Kim Jae-joong's family home and showed herself devouring a total of 36 servings, including 4 servings of soy hamburger steak, a plate of pajeon, a plate of cherry tomatoes, 22 servings of small intestines (about 4kg), and 10 servings of bibim-guksu.

Eating 3kg of meat and returning to original weight the next day... extraordinary appetite

Heebab said, "I don't consider chicken or pizza to be a meal." Having a routine of eating delivery food, going to work out, and then having a snack again, she explained that reducing her food intake would interfere with her professional duties. When she feels her body is swelling, instead of reducing food, she manages her condition by abstaining from alcohol for about two days.

Her overwhelming food intake is a family trait. Heebab shared that her appetite was inherited from her family, saying, "My father eats about 10 packs of ramyeon at once and then goes to eat meat afterward." In fact, when eating meat, she usually eats about 3kg along with side dishes. Immediately after a meal, her weight temporarily increases by about 5kg, but she returns to her original weight the next day.

An anecdote about her past challenge of eating 25 packs of ramyeon was also revealed. Heebab recalled, "I started feeling full around the 18th or 19th pack, but I ate until the end to set a record." Sharing the hardship of that time, she said, "The next day when I went running, it felt like my sweat smelled like ramyeon," which caused laughter on set.

'Two bottles per hour' drinking capacity and unrivaled mukbang career

Her drinking capacity was also extraordinary. Heebab expressed her drinking capacity as 'two bottles per hour,' saying, "When I drink alcohol, food goes down more easily." When she mentioned that she usually drinks for about 3 hours, the cast members expressed surprise, noting that it is equivalent to drinking about 6 bottles of soju.

Heebab currently has 1.71 million YouTube subscribers and is approaching 1 billion cumulative video views.