'The Prosecutor's Proposal' sweeps Wavve, FOD, and iQIYI
K-BL 'The Prosecutor's Proposal' is a huge hit, sweeping the #1 spot on Wavve as well as the Japanese FOD and iQIYI global rankings. A fan meeting will be held in Macau on August 9.
The K-BL drama 'The Prosecutor's Proposal' is simultaneously targeting the global market beyond Korea. Following the release of episodes 7 and 8 via Wavve at midnight on the 17th, the series proved its global fandom power by climbing to number one on Wavve's real-time drama rankings immediately after its release.
The response in overseas markets is even more overwhelming. On FOD, a leading OTT platform in Japan, it swept the number one spot in both daily and weekly drama rankings, and captured local viewers by entering the TOP 5 in the overall content rankings for both daily and weekly periods. Success continued on the global platform iQIYI as well. It took the number one spot in the daily and weekly Asian drama rankings in Europe and North America, demonstrating the strength of K-BL to Western viewers.
K-BL Sweeps Vietnam, Even Featuring Bus Wrapping Advertisements
The craze in the Southeast Asian market, especially in Vietnam, is beyond imagination. 'The Prosecutor's Proposal' has solidified its dominance by taking first place in the daily, weekly, and even monthly rankings within iQIYI Vietnam. Driven by this explosive popularity, unusual local promotions have taken place, such as iQIYI directly conducting bus wrapping advertisements for 'The Prosecutor's Proposal' in the region.
The popularity of the work is also spreading rapidly online. Iconic scenes from the drama and the performances of the lead actors are spreading through SNS and various online communities, serving as a driving force that accelerates the influx of global fans. Produced by Oak Company, this drama is an office investigative romance where investigator Lee Chae-ha, who lives with the stigma of being a murderer's son, and prosecutor Ju Tae-seon, who carries wounds from the past, track down the truth of a case. Along with the solid investigative progression, the delicate emotional lines and chemistry shown by actors Kim Yoon-sik and Park Si-woo are evaluated to have simultaneously fascinated domestic and international viewers.
Global Moves Continuing with an August Fan Meeting in Macau
Concrete moves to maintain the global box office momentum have also begun. Driven by the popularity of the work, the production team will hold a fan meeting in Macau on August 9th. They plan to further expand their touchpoints with the global fandom by arranging a meeting to interact directly with local fans.
Currently, 'The Prosecutor's Proposal' is planned as a 10-episode series, with two episodes released sequentially every Friday at midnight via Wavve. As the final episodes, 9 and 10, are scheduled to be released on the 24th to bring the series to a grand conclusion, attention is focused on how far the global success record will continue.
