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Published: 2026.11.10 (Tue)
Celebrity News

ATEEZ's HONGJOONG debuts bleached hair and offers fan advice during birthday live

ATEEZ member HONGJOONG celebrated his birthday with a YouTube live broadcast, showcasing a new bleached hairstyle and providing emotional support to fans during a counseling segment.

ATEEZ's HONGJOONG reveals bleached hair and offers heartfelt advice to fans on his birthday
HONGJOONG smiles while wearing a crown and a cape. (Photo=ATEEZ YouTube video capture)

ATEEZ member HONGJOONG celebrated his birthday with a YouTube live broadcast, where he debuted a bleached hair look and provided emotional support to a fan concerned about losing their kindness. During the stream, he also received a pet stone gift from KQ Entertainment.

HONGJOONG, a member of ATEEZ, shared his honest inner thoughts while communicating with fans to celebrate his birthday. During a YouTube live broadcast held on his birthday, he spent a special time revealing a transformed appearance and sharing concerns with fans.

'Prince' transformed by bleaching, reflections on meeting fans on his birthday

During the live broadcast, HONGJOONG first revealed his changed appearance. Having recently bleached his hair, he explained the reason for the change, noting, "Many ATINY wanted to see a change." He added with wit, "There is a slight law of total sum regarding the degree of bleaching among members in the ATEEZ kingdom." Regarding his recent health, he provided an update, saying, "My body is very okay. For my birthday, I wanted to show you that my body has fully healed."

ATEEZ's HONGJOONG reveals bleached hair and offers heartfelt advice to fans on his birthday

He also emphasized the significance of meeting fans on his actual birthday. "I have done birthday lives every year, but it is a relief and meaningful that I can do it exactly on my birthday this year," HONGJOONG said, expressing his joy toward the fans. Following the concept of 'Prince Kim HONGJOONG's Birthday Party,' he celebrated by blowing out candles on a cake.

A gift from the KQ Kingdom: A unique segment with a 'pet stone'

The live broadcast included a segment to check gifts sent by his agency, KQ Entertainment (the KQ Kingdom). Among the gifts prepared by the members, HONGJOONG picked a 'special project' gift delivered by KQ. Inside the gift box, alongside flowers, was a 'pet stone' accompanied by a message to write down wishes and fulfill dreams.

Upon opening the gift, HONGJOONG expressed his surprise, saying, "In all my life, I have now ended up with two pet stones." He appeared to enjoy the gift, even attempting to decorate the flower ornament attached to the stone. "I will try my best to raise this pet stone," he said, responding faithfully to the agency's concept.

"The fact that you worry about losing kindness proves you are a kind person": Comfort for fan concerns

Following the gift reveal, a counseling segment was held where HONGJOONG read and answered concerns sent by fans. One fan expressed worry, saying, "I am concerned that I seem to be losing my kindness toward my family lately. I am less so at work, but the number of times I get angry at my family and regret it is increasing." The fan also asked how HONGJOONG manages his emotions when work becomes difficult.

HONGJOONG expressed empathy, confessing that he has had similar experiences. "In a workspace, there is tension, so there are many times when I hold back what I want to say to avoid causing trouble," he said. Regarding family relationships, he added, "There are many times when kindness does not come through to my family because I assume they will understand me, and I am the same way."

HONGJOONG offered sincere comfort to the fan who shared their concern. "The fact that you are worrying about the fact that you are losing your kindness is proof that you are already a sufficiently kind person," he said. He continued to soothe the fan's heart, suggesting, "When you feel like you have lost your kindness, regardless of the timing, even if it feels a bit awkward, try to express that former kindness again."

Source: ATEEZ (YouTube)

#ATEEZ #HONGJOONG #KQ Entertainment #ATINY #YouTube Live
C
Cha Doyoon
TrendBiz · Reporter

Covers Variety & TV for TrendBiz, and also writes about K-Drama and Celebrity News.

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