Press conference for the movie 'Guirae Ilgi' to be held in Wonju on the 14th

Real Records Move to the Screen: The Beginning of the Film 'Gwirae Ilgi'

The commercial film 'Gwirae Ilgi,' based on the actual diary of Ms. Choi Young-sook preserved in the National Archives of Korea, is entering full-scale production. The production presentation, to be held at the Wonju Cultural Center Grand Auditorium at 2 PM on the 14th, will serve as a platform to reveal the film's production direction, cast, and sponsorship plans.

Based on the novel of the same name written by novelist Park Hyun-sik, this work captures the life of a woman, her family, and memories that pierce through an era. Director Son Yong-hwa is at the helm. The production company, BB Entertainment, believes that this project, where real records meet literature and film, will demonstrate new possibilities as regional cultural content.

At the production presentation, the original author Park Hyun-sik, Director Son Yong-hwa, and representatives from BB Entertainment plan to explain the project's intention and production process in detail. The film takes the theme of "A woman's life, and the story of her return." It illuminates the memories of a life and the love of a family that are not yet heard but already exist.

Director Son Yong-hwa will begin full-scale preparations for filming following this presentation, with the crank-in confirmed for the second half of this year.

From Lee Bom-byeot to Jung Hye-sun: A Cast Spanning Generations

Actor Lee Bom-byeot has been cast as 'Young Young-sook,' portraying the protagonist Young-sook's younger years. Lee is expected to lead the narrative of the work by delicately expressing the growth, sacrifice, and love for family of a woman who lived through turbulent times.

The joining of veteran actors to add weight to the work is also noteworthy. Including veteran actor Jung Hye-sun, Lee Kyung-young, Lee Sang-mi, Park Jae-jung, and Hwang Seong-woong have confirmed their appearances, presenting an acting ensemble that spans generations.

Aggressive Moves and Growth of 'Myeon24' Following the K-Food Craze

Meanwhile, the moves of a company that has grown based in the Gangwon region are also drawing attention. Sandol Food Co., Ltd., which possesses fresh noodle manufacturing technology for over 20 years, recently challenged the food service franchise market by launching 'Myeon24,' a brand specializing in fresh noodle soup.

The company is led by CEO Lee Ho-seong, who has already captured the palates of people worldwide with '33 Tteokbokki' in global markets such as Japan and Thailand.

33 Tteokbokki is a representative local franchise with more than 200 affiliated stores nationwide. It aims to open 1,000 stores in Southeast Asian regions such as Thailand, Laos, and Malaysia by 2030. 'Myeon24' was built by concentrating the 10-year operational know-how of 33 Tteokbokki & Kkoma Gimbap.

Leveraging the strengths of a manufacturing company, 'Myeon24' uses top-quality fresh noodles while offering a bowl of Janchi-guksu (banquet noodles) at a price of 5,000 won. Instead of high prices, they chose a strategy to increase turnover. This is the result of lowering the cost ratio by having the headquarters directly produce and supply core ingredients.

The Jamsil direct store in Seoul has verified its menu competitiveness and profitability by stably achieving daily sales of over 1.5 million won and monthly sales of over 50 million won since its opening last year. The Yongin Terminal store, which opened on the 3rd, is also recording high daily sales of over 1.5 million won every day since its opening.

These achievements have led to interest from prospective entrepreneurs. In the past month alone, more than 200 inquiries for startup consultations have been received. 'Myeon24,' featuring a 2-minute cooking fresh noodle system, plans to expand its channels to special commercial areas such as highway rest areas, starting with the Hamyang Rest Area this month.

The menu consists of reasonable prices not exceeding 10,000 won per item, including Janchi-guksu, Yeolmu-naengguksu (cold radish kimchi noodles), Bibim-guksu (spicy mixed noodles), Mul-jjolmyun, as well as Dolsot-bibimbap, Jeyuk-deopbap (spicy pork over rice), and Kongnamul-gukbap (bean sprout soup with rice).

Lee Ho-seong, CEO of Sandol Food Co., Ltd., stated, "Through our second brand 'Myeon24,' we will expand our food service franchise business portfolio and establish a foundation for sustainable growth."