SK Magic, Byeon Woo-seok Unreleased Photo Card July Encore Event
SK Magic is holding an encore event throughout the month of July, giving away unreleased photocards of its advertising model Byeon Woo-seok. This is a follow-up measure following the complete sell-out of the first round.
Byeon Woo-seok's Ticket Power Sweeps 1.4 Million Votes, Proven by Unreleased Photocards
The fandom power of actor Byeon Woo-seok has been confirmed once again. SK Magic is conducting an encore event throughout the month of July, giving away unreleased photocards of their advertising model, Byeon Woo-seok. This is a follow-up measure following the first photocard event held on June 15, which saw its stock exhausted early due to fan support.
The core of this second event is the 'unreleased cuts' capturing new sides of Byeon Woo-seok that could not be seen in existing advertisements or pictorials. As this event is operated with limited quantities, it will also end early if the stock is depleted.
Byeon Woo-seok's influence is also evident in recent indicators. On the 15th, in the Star Trend movie/drama male category daily vote, Byeon Woo-seok took first place by securing 1,423,404 votes. This achievement was made by surpassing actors such as Heo Nam-jun and Seo In-guk. The record-breaking figure exceeding 1.4 million votes shows that he has built a solid fandom.
Details of the Summer Promotion Linked with SK Magic 'MEGA ICE FESTA'
This encore event is operated in connection with 'SK Magic Mall's MEGA ICE FESTA', a promotion presented by SK Magic for the summer season. Designed to expand consumer touchpoints, this event is structured in a way that allows fans to participate directly.
Customers who wish to participate can promote the SK Magic Mall 'MEGA ICE FESTA' event on their personal SNS accounts and then leave the relevant details on the SK Magic official Instagram event post. SK Magic plans to continuously maintain interest in the brand by utilizing the touchpoint between model Byeon Woo-seok and consumers.
Byeon Woo-seok received the Best New Actor award at the 2022 KBS Drama Awards for the drama 'Moonshine'. At that time, the work drew attention for telling the story of the Won, which cracks down on illegal liquor brewers, set in an era where the strongest prohibition in history was imposed. Having continued his activities steadily since winning the New Actor award, Byeon Woo-seok delivers brand value through this advertising model activity and fan event.